How To Use Instagram For Business With Talkwalker

Compared to videos and photos, Instagram Stories require more active engagement by users. A user must tap into your business’ story at the top of the feed to engage with the content and from here they can watch it in full, tap through, or swipe out of stories completely. In any case, it’s super important to keep track of your Instagram Stories analytics to see what types of content your audience best responds to. A carousel post allows you to share multiple photos and videos to your Instagram feed.

You can choose to superimpose a URL across an image, but it’s probably better to direct visitors to your bio’s clickable link. Read more about buy Instagram Followers here. If you decide to use paid advertising with Instagram, then you can have links that are clickable. Whether your niche be photos of tech, landscapes, graffiti, or food, there is an audience out there for it on Instagram. And by keeping everything consistent, you will not only attract but delight those people.

Once you sign up, you’re placed into a 5-10 person direct message where you can send the heart icon every time you post. The heart alerts the group to check it out, like and comment, and boost your engagement. If you’d like to do this for your business, you can sign up on their website. Maybe you’d like an engagement comment pod, but with people and brands you know! Make a list of the 5-10 key people you’d like to include in your group.

With Linkin.bio, you can now add links to any of the Instagram posts you’ve published through Later, which helps direct your Instagram audience to the right content or products on your site. You can also link to multiple websites and pages, all without changing the link in your bio. Unlike other social networks, Instagram is strict on where clickable links can be placed.

One thing to note is that hashtags are used extensively on Instagram. To really stand out on Instagram and grow awareness of your brand, create a branded hashtag. Scheduling apps like Pallyy & Iconosquare allow you to schedule your Instagram posts, but it’s not entirely hands-off like many other platforms. And it makes sense if your brand has a strong visual component to it. But, Instagram is also great even for businesses that are more content focused. When you think of using social media to promote and advertise your business, Instagram probably isn’t the first network to come to mind.